Tuesday, October 24, 2006

Alex P. Keaton for Ben Cardin

Michael J. Fox has filmed an ad for Ben Cardin hitting Michael Steele on his opposition to stem cell research.
Cardin: I'm Ben Cardin, and I approve this message.

Michael J. Fox: Stem cell research offers hope to millions of Americans with diseases like diabetes, Alzheimer's and Parkinson's.

But George Bush and Michael Steele would put limits on the most promising stem cell research.

Fortunately, Marylanders have a chance to vote for Ben Cardin.

Cardin fully supports life-saving stem cell research. It's why I support Ben Cardin.

And with so much at stake, I respectfully ask you to do the same.
I can't find the You Tube of the Cardin ad, but this is a clip of a similar ad Fox filmed for the Missouri Senate race:



(The Cardin ad can be seen here.)

Some folks think Democrats need to end the love affair with stem cell research and I tend to agree to an extent. But ads like this are exactly the type that make people more aware and more emotional about the issue. Not only does this ad show every voter how debilitating diseases like Parkinson's are, it makes Steele's professional-level ads seem weak and juvenile, as also mentioned in the Post's story about the ad.
Coming, as it has, just two weeks before Election Day, the commercial could serve as Cardin's antidote to the much-discussed advertising campaign launched by Steele, political analysts said yesterday.

Whereas Cardin to this point has run a series of conventional ads, Steele's visually spare but upbeat spots have won praise for the way they have presented the lieutenant governor as a Washington outsider who pledges to address the worst from both parties.

The Fox commercial makes those ads seem shallow by comparison, said Paul S. Herrnson, a University of Maryland political science professor.

"I think it's aimed at cutting through all the platitudes that normally accompany campaigns and says, 'Here's an issue that affects people's real lives,' " Herrnson said. "You look at him, and you see the effects."
I'll be watching to see if Steele continues to run a Dr. Phil campaign or if Cardin's substantive push forces the GOP candidate to take a more serious approach to his candidacy for U.S. Senate.

Originally posted at Outside the Beltway.

6 Comments:

Blogger OnBackground said...

http://www.bencardin.com/multimedia/video102306

10/24/2006 09:25:00 AM  
Blogger Terry in Silver Spring said...

It's a powerful ad. Predicatably, Limbaugh is already attacking Michael J. Fox.

10/24/2006 09:56:00 AM  
Blogger Rfustero said...

Those that oppose stem cells, seem to think that we have to harvest babies, to get stem cells.

If the voters would only read the facts, they would understand, the Republicans and what ever Democrats believe this have their heads in the sand,

I happen to be a pro-life Democrat, but I support stem-cell research and all of its ramifications.

10/24/2006 10:02:00 AM  
Blogger The League: Reassembled said...

The ad is the best to come out of Cardin's camp so far. The television waves have turned viciously negative these past few weeks and this spot seems to say: "Hey, stop the bickering. These are real issues that impact real people's lives. Marylanders deserve more than some arguing politicians."

It puts Cardin above the fray - although the negative tone is in no small part his own doing.

10/24/2006 10:50:00 AM  
Blogger andy k in MD said...

We should all thank Limbaugh (even though he sort of "apologized" later on his show, seeing the firestorm he had started) for making sure these ads get the national attention they deserve.

There is no way some version of this ad will not be all over the news shows this week. If they are talking about it on Howard Stern, it has gone national.

Good news for Democrats if you ask me.

10/24/2006 11:42:00 AM  
Blogger Matthew Jerome said...

Yeah, I guess my feeling is that stem-cells are a good issue so long as they are tangential to the campaign, rather than the centerpiece of it.

For example, the difference on stem-cell research is good if used as an example of why Steele, Talent, etc, are nuts, and as a way to tie the opponent to Bush. But I just worry that some of these consultants see that the public largely agrees with the Dem on stem-cells, and therefore assumes that it should be the centerpiece of the campaign, and will find out on election day that even though the public agreed on stem-cell research, it didn't mean that they cared tremendously. Though ads like this do up the ante and personalize the issue.

I guess I'm just saying it is a thin line, but Democrats need to be careful and make sure they talk about the big suckers--Iraq, terrorism, jobs, health care, ethics--before they send out too many mail pieces on stem cells.

10/24/2006 04:27:00 PM  

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